Valentine’s Day Presale MasterClass {GOOGLE DRIVE}


*Please note, this is a living class, meaning I am providing materials and assets as it makes sense for our overall timeline. Tutorial Videos will be available 1/18 with final class materials on 1/20.


Once class is purchased, please allow 48 hours for me to grant you access to the Google Drive. You will be added to an email chain for me to communicate any new additions of materials and to ask questions.



Ready to have an AMAZING Valentine’s Day Presale!? What about just learn a TON about presales for your upcoming holidays? Let’s dough it!

This MasterClass includes the following:

  • Cookies:
    • 10 overall designs plus 1 DIY cookie kit concept
    • Color & icing consistency guide/video
    • Pre-recorded video tutorials for ALL designs PLUS a decorating video for DIY kit for you to share with customers
  • Design: all printable items listed are provided as files for you to have printed – no physical items are provided with this class
    • Tags and Box Backers
    • Matching Thank You Card & Cookie Care Card files for customer orders
    • Recommended packaging list for all cookie concepts (bows, boxes, bags – where to buy them from and exact items)
  • Marketing & Back-End:
    • Price range recommendations for all cookie options
    • Social Media marketing materials (both Instagram & Facebook – graphics to help poll audience, countdowns, etc)
    • Timeline (my recommended timeline for this year’s Valentine’s Day)
    • Cookie Decorating Strategy guide (a recommended workflow for week of fulfillment)
    • Recap Excel Sheet (an excel sheet to capture cookie quantities and assist in baking process)
    • Private Facebook community to ask questions and share OR Google Drive+email communication

**Please note: this class does NOT guarantee an increase in sales. While the marketing materials, designs, and all the tools provided have a proven track record for growing my personal presales, every market, skill level, and holiday can be different for every baker. While you SHOULD see an increase in your success, I can not guarantee it for these reasons.